. New Mexico architect Alexander Girard, Italian fashion designer Emilio Pucci, and shoe designer Beth Levine were hired, and with this new talent Braniff began the "End of the Plain Plane" campaign.[1]. The pride of the fleet was a pair of jets painted by legendary artist Alexander Calder - a DC-8 in the orange and red of South America, celebrating Braniff's large portfolio of routes there, and a 727 with patriotic red white and blue streaks to mark America's 1976 bicenntenial (although it had its detractors - one crew from a rival . Paul Braniff, the sole pilot, flew the investors to their meetings, which included Frank Phillips, founder of Phillips Petroleum, E. E. Westervelt, Manager of Southwest Bell Telephone, Fred Jones, Ford dealership owner, Virgil Browne of Coca Cola Company, and Walter A. Lybrand, an Oklahoma City attorney. Fifteen colors were used during the 1960s (Harper & George modified Girard's original seven colors in 1967), in combination with 57 variations of Herman Miller fabrics. Argentine President Juan Pern and his famed wife Evita Pern participated in the festivities at the Palacio Casa Rosada in Buenos Aires. Pan American responded by offering to jointly lease the routes with Air Florida for three years at a price of US$30 million. ), plane photos for planespotters, flightlog database, aviation news, aviation store. Subsidiaries / Group Airlines. Jeanne Braniff's child died two days after birth and her husband Alexander Terrell died a year later in 1949.[1]. The font was part of Braniff's updated 1978 livery that removed "INTERNATIONAL" from the name only on Boeing 727 and McDonnell Douglas DC-8-62 aircraft. Eastern had recently filed for Chapter 11 bankruptcy protection and planned to use the money from the route sale to repay creditors and regain its financial footing. of the Boeing planes are important as the company would merge again through the years and employ a whole new fleet of Boeing passenger planes in the 1970s. Nicknamed the "jellybean" fleet, the new colors included turquoise, lemon yellow and lavender. Putnam accepted the offer, but he required that his own financial manager from Southwest Airlines, Philip Guthrie, be allowed to follow him to Braniff. Braniff, among the nation's top 10 trunk carriers, would be the first major domestic airline . He received delivery on the first four on December 17, 1939. . The 727s had been selected before Lawrence's arrival, but no orders had been placed. Under the agreement Braniff International would retain service to Venezuela and American Airlines would serve Braniff's Brazilian services as required by a bilateral treaty between the United States and Brazil. Two airlines were formed from the assets of Braniff: In early 2015, the private irrevocable Trust that owned and administered Braniff's intellectual property and certain other company assets since 1983, released the assets to a private entity connected to the private Trust, which founded a series of new Braniff companies that were incorporated in the State of Oklahoma, for historical purposes and for administration of the Braniff trademarks, copyrights and other intellectual property. The wings iced up on approach to landing in Shreveport, and the plane lost altitude. The first jets were four Boeing 707-227s; a fifth crashed on a test flight when still owned by Boeing. [10] Tom Braniff's wife, Bess Thurman Braniff, also died in August 1954, of cancer. Fort Worth Airlines was founded in 1984 by Thomas B. DENTON It's been more than three decades since Braniff International Airways grounded its fleet of 62 brightly colored aircrafts, bringing a sudden end to a Dallas icon and upending the lives of its 9,000 employees. After the merger Braniff operated 75 aircraft and over 4000 employees, including 400 pilots. Indeed as the Panagra pilots continued their careers with Braniff and other airlines after the merger, not one life was lost with a Panagra pilot up front! In October 1951 departures from Dallas became daily: three a week to Buenos Aires and four to Rio de Janeiro. aia722p2.zip ( AVSIM) Braniff had saved the historic Driskill from demolition in 1973 and purchased the entity outright in February 1975. In 1971, Congress cancelled the program, against the Nixon Administration's wishes. This site is dedicated to flight simulator enthusiasts around the world who share a common love of both aviation and the airline formerly known as Braniff International Airways. Aerovias Braniff operated from Nuevo Laredo, Mexico, to Monterrey and Mexico City. . [11] President Beard said the two aircraft would be used on the carrier's US to Latin America flights, where the Boeing 707 was performing satisfactorily. Civil Aviation. The entire makeover, introduced in November 1965, was referred to as the 'End of the Plain Plane' campaign. Why not follow us on Facebook to be the first to find out about the latest developments. This plane, dubbed "747 Braniff Place" and "The Most Exclusive Address In The Sky", was Braniff's flagship, and it flew an unprecedented 15 hours per day with a 99 percent dispatch reliability rate over the Transpacific long route. This included the updated 1966 Supersonic Derby Collection; 1968 Pucci Classic Collection; 1971 747 Braniff Place Pant Dress Collection; 1972 727 Braniff Place Pant Dress Collection; 1973 Pucci Blue Pilot Uniform; 1974 Pucci The Classic Collection and finally in 1975 the Flying Colors Collection, which only include impressive white coveralls with red and blue Flying Colors logo for maintenance personnel.[1]. [27], The main impediment to Braniff's expansion was fuel cost, which increased 94 percent during 1979, coupled with strong competition from larger carriers in both the Domestic and Asia/Pacific Systems. In 1954, Beard was appointed president and CEO of Braniff with Fred Jones of Oklahoma City becoming chairman of the board. Eastern initially offered to lease the routes for US$30 million for six years but the CAB denied the request stating that it was too long. Service was started with a Boeing 727-100 jetliner, number 475, which was nicknamed "Ju-Ju," and a Douglas DC-6B propliner. At one time, it even operated a Concorde on a short-term lease! Let us know what you think of the site and tell us what features you want to see next. Braniff Place World Headquarters, which the carrier occupied until December 15, 1983, on the west side of DFW Airport eventually became GTE Place, and then Verizon Place.[30][38]. The new service operated nonstop between Kansas City and the Windy City, once each day. The airline was required to move into the temporary building until its new 10-story Braniff Tower also in Exchange Park was ready for move in on Valentine's Day 1958. During its 60 years Braniff flew over 420 planes consisting of 23 different types. 1 Mar 1984. I'm Richard Stretton an aviation enthusiast and major collector of 400 scale models. [15][16] The popularity of "The Great Pumpkin" led to extensive publicity, and even the licensing of a scale model by the Airfix model company.[17]. Braniff's Hostess College, built in 1968 and designed by Pierce, Lacey and Associates, was a training school where the airline would "turn the girl next door into a truly cosmopolitan lady." The training facility was a five-story building, dating back to 1968, and encompasses 59,925 square feet on nearly 1 acre at 2801 Wycliff Ave., next . By 1984 it had become the largest commuter airline in the world and operated a fleet of 12 DC-3s along with Martin 404s, YS-11s, Embraer Bandeirantes, and a huge fleet of Cessna 402s [1] The Douglas DC-8s were aging, and there was speculation whether new Boeing 757s, Boeing 767s or Airbus A300s would replace the long range DC-8-62s (which flew Braniff's South American routes including nonstops from Los Angeles and New York City to Bogota, Colombia and Lima, Peru as well as nonstops from Miami and New York City to Buenos Aires)[18] with McDonnell Douglas MD-80s possibly being introduced on shorter routes. Braniff International lauded the CAB's quick decision as the carrier had stated that because of its tenuous cash position that it might have to shut the routes down if an agreement was not approved. Only a few 727-200s ever saw the Jellybean applied. The Civil Aeronautics Board awarded Braniff a 7719 statute mile route from Dallas to Houston to Havana, Balboa, C.Z., Panama, Guayaquil, Lima, La Paz, Asuncion, and finally Buenos Aires, Argentina, and from Asuncion to Sao Paulo and Rio de Janeiro, Brazil. The one-way fare between the two cities was $12.50 or $20.00 round trip with a baggage allowance of 25 pounds and a charge of 10 cents for each pound over the maximum allowable amount. Only flights to South America, London and Hawaii offered full First Class services. In 1958, at the height of business, Braniff Airways built a new terminal and facilities at Dallas Love Field called the Braniff Operations and Maintenance Base . The new airline was solely dependent on passenger carrying fares for its revenue since it had not entered into any mail or express contracts with the United States Post Office. However, the driving force behind Braniff's problems were the unprecedented rise in fuel costs, which topped 104-percent increase during 1980 and the erosion the company experienced as large carriers such as United, Delta and American along with new low-cost startups began taking Braniffs key routes that were protected prior to deregulation. Braniff's last piston schedule was operated with a Convair 340 aircraft in September 1967 and the last Lockheed L-188 Electra turboprop service was flown in April 1969. In addition to the Hawaii and Gatwick services, routes were also opened up to Amsterdam, Brussels, Frankfurt and Paris from Dallas. Textures only, requires base model (TOM7272.ZIP or TOM7271.ZIP). Competition throughout the Braniff system, and increased service at Dallas-Ft. Worth International Airport by American Airlines and Delta Air Lines, both of which operated hubs at DFW, caused further erosion in revenue.[1]. International Airlines. Beginning in 1951, flights to South America stopped at Miami, but Braniff did not carry domestic passengers between Dallas and Houston and Miami.[3]. An increase in mail subsidy, requested by Mr. Braniff before his death, was granted in 1954, and the company returned to profitability. The flight returned to DFW the following morning, the last scheduled Braniff flight. Braniff Airways Cofounder and President Thomas Elmer Braniff called the Civil Aeronautics Act of 1938, the Magna Carta of Aviation because it revolutionized the entire industry into a cohesive whole that gave prominence to the air carriers in the United States. Braniff's advertising touted the new carrier as The World's Fastest Airline. Braniff was a leading partner in the planning of Dallas/Fort Worth International Airport and contributed many innovations to the airline industry during this time. Former Braniff president Russel Thayer was elected as vice chairman of the board, William Huskins as executive vice president, Neal J. Robinson as executive vice president of marketing, and Edson "Ted" Beckwith as executive vice president of finance. However, the helmets were still approved for use through 1967. This key premise was highly successful. Tom's son, Thurman Braniff, was killed in a training plane crash at Oklahoma City in 1937, and his daughter Jeanne Braniff Terrell died in 1948 from complications of childbirth. Southwest Airlines and Braniff International jointly announce that the two companies have settled all of their long-standing differences and have signed agreements under which Braniff will lease a 727-200 aircraft to Southwest for a period of two years (effective March 1979), and also provide training and maintenance services in connection therewith. Braniff. On April 26, 1990, the United States Department of Transportation approved the sale of Eastern Airlines' Latin American routes to American Airlines for US$349 million. The Boeing 727 became the backbone of the Braniff fleet. Emilio Pucci designed additional new uniforms for Braniff through 1975. Wore N467GB with Air California from delivery in October 1968, then with American Airlines, Braniff as seen here (mid-late 1989. During the domestic flights, the Braniff's registration numbers were affixed to the fuselage with temporary adhesive vinyl stickers. Later in 1975, he debuted "Flying Colors of the United States" to commemorate the Bicentennial of the United States. Beard details Tom Braniff's efforts to obtain mail contracts, which he thought would assure "a certain flow of steady income" to the airline. Braniff's maintenance activities at Dallas Love Field continued to serve its non-Braniff customers and oversaw the maintenance of Braniff's grounded fleet at DFW Airport and Love Field. Mr. Thayer had been extremely vocal about Braniff's critical position if deregulation were to take affect. A planned retirement of older aircraft in tandem with the addition of approximately eight to ten new jets per year was followed throughout the 1970s. Resorts for rent: Once mainly for top executives, some private conference and training centers with high amenities now welcome outside business as their owners seek ways to break even. August 03, 1978. Boeing 737-900(ER) Boeing 747-400 Jet Airlines. At that time, Braniff was the eighth-largest U.S. carrier, with 9,500 employes, service to 56 cities and a fleet of 83 planes. Braniff Flying Colors is a historical page that covers the life and legacy of Braniff International. 15 Dec 1983. Braniff Airways purchased two six-passenger 450 horsepower Lockheed L-5 Vega single-engine aircraft capable of cruising at speeds of 150 miles-per-hour. In 2017, Delta Airlines, which also flew the 747 in Hawaii, became the last U.S. airline to use that aircraft. However, in early 2022, the private Trust that originally owned Braniff's intellectual property since 1983, reacquired these assets along with the original Braniff companies and corresponding assets. Aircraft that were scheduled to be disposed of offset the loss and the company recorded a meager US $11,000 net income. [21], In 1978, Braniff Chairman Harding L. Lawrence negotiated a unique and advantageous interchange agreement to operate the Concorde over American soil, making it first time that Concorde was used for domesticand fully overlandflights. Braniff's fuel bill increased from $200 million in 1978 to more than $400 million in 1979, with 25 percent of this increase a result of increased flying but 75 percent was solely due to the rise in fuel costs around the globe.[1]. The remainder of the 727s were all-Coach Class with reduced fares. During World War II, Braniff impressed half of its fleet of twin-engine airliners into military service, while the remainder of the fleet was used to transport military personnel and . V6E 4A6 // KISS PR Brand Story PressWire // New York, New York--(Newsfile Corp. - February 28, 2023) - WHY: Rosen Law Firm, a global investor rights law firm, reminds purchasers of the securities of Southwest Airlines Co. (NYSE: LUV) between June 13, 2020 and December 31, 2022, both dates inclusive (the 'Class Period'), of the important March 13, 2023 lead . IATA survived until 2007. . On February 25, 1931, Braniff welcomed in the new year by adding Chicago Midway Airport to its route map. This, ironically, was based on the 1930s Braniff Lockheed Vega color schemes, which also carried colorful paint with white wings and tails. Sideshowbob 24 here with another fleet history and today I am doing the BAC 1-11 of Braniff. Over the next 15 years, his expansion into new markets combined with ideas unorthodox for the airline industry led Braniff to record financial and operating performance, expanding its earnings tenfold despite typical passenger load factors around 50 percent. Halston's uniforms and simple designs were praised by critics and passengers. Acker had stated in a 1964 study that Braniff's conservative management was hampering the growth that the "jet age" required, in part by cash purchase of new planes instead of financing them, diverting working capital from growth initiatives. Repaint of Tom Ruth's Boeing 727 in Braniff International livery, renowned for there colorful fleet of aircraft. The new 727s could also be outfitted in a mixed cargo/passenger combi aircraft configuration and Braniff did operate "red eye" overnight services carrying cargo in the forward section with seating for 51 passengers in the rear coach compartment. In 1970, Braniff International Airways accepted delivery of the 100th Boeing 747, the first of 12 in its fleet. The DC-8-31 aircraft were quickly retired from the Braniff fleet as the new DC-8 . Both operated until January 1974. The joint Braniff Airways, British Airways & Air France services 1979-1980. By October 1951, Braniff flew to 29 airports in the US, from Chicago and Denver south to Brownsville, Texas, to Central America, Cuba and South America. According to planespotters.net, Braniff operated a simply astonishing range of passenger aircraft in that time. Braniff was the only airline to order the 707-227 because their low density and powerful engines were perfectly suited to Braniff's thin and high routes from the US Mainland to South America. These companies included Braniff Air Lines, Inc., Paul R. Braniff, Inc., Braniff Airways, Inc., Braniff International Hotels, Inc., and Braniff International Corporation. As of March 2021, the BRANIFF fleet consists of the following aircraft: Aircraft In fleet Orders Passengers Notes; F C Y Total . Eastern Chairman Frank Borman reported that Eastern had paid Braniff an initial payment of US$11 million with the remaining seven million USD to be paid at the end of 1982. Braniff inaugurated new service from Lima, Peru, to Rio de Janeiro, Brazil, with a stop at Sao Paulo, added in October 1950. Braniff Airways, Inc., operated as Braniff International Airways from 1948 until 1965, and then Braniff International from 1965 until air operations ceased, was an airline in the United States that once flew air carrier operations from 1928 until 1982 and continues today as a retailer, hotelier, travel service and branding and licensing company, administering the former airline's employee pass program and other airline administrative duties. However, at the same time, the company retired four to six older jets each year. Braniff International (Braniff) was a Dallas, Texas-based airline that operated (in one form or another) from 1928 until its bankruptcy and eventual closure in 1982. A plan recently approved by the C.A.B. Mr. Braniff had applied to the federal Civil Aeronautics Board (CAB) for authority to merge Aerovias Braniff with Braniff Airways, Inc. Braniff also continued to operate its Council Rooms, which were VIP passenger lounges, at certain airports including DFW Airport, which were contracted for use by other airlines that operated in Braniff's terminal facilities. Braniff International Airways was an American carrier that ceased operations in 1982. Find many great new & used options and get the best deals for Hawaiian Airlines Royal Fleet Convair 340 Hanauma Bay Oahu HI Postcard Posted at the best online prices at eBay! Fifteen colors were used by Braniff for plane exteriors during the 1960s and many of the color schemes were applied to aircraft interiors, gate lounges, ticket offices and the flight crew uniforms. Braniff reported an 80 percent increase in business during the life of the campaign in spite of an economic downturn the following year. By the end of 1930, the airline had added new service to its route map and employed six people and the new service between Tulsa and Kansas City had increased system route mileage to 241 miles. Service was inaugurated in March 1945, after the carrier received its operating permits from the Mexican government. With Johnson things became highly political and came to a head with the 1968 Transpacific Route Case. The airline had debts of over $1 billion and the $270 . The United States Postal Service granted Braniff their first airmail route soon after and the new route was inaugurated in May 1934, which effectively saved the company from failure. [9], On January 10, 1954, Braniff's founder Thomas Elmer Braniff died when a Grumman flying boat owned by United Gas crash-landed on the shore of Wallace Lake, 15 miles outside of Shreveport, Louisiana, due to icing. Braniff Educations Systems, Inc., met for classes as scheduled on the morning of May 13, 1982, and during the reorganization was sold to Frontier Airlines, Inc., and operated as Braniff Education Systems, Inc., d/b/a as Frontier Services, Inc. The new company, owned by Mr. Braniff, had three 21 passenger Douglas DC-3s that had been allocated to the carrier from the United States War Surplus Administration in February, 1945. The new Ultrasuede uniforms and Ultra Space leather aircraft interiors were dubbed the Ultra Look by Halston, who had used the term to describe his elegant fashions. This decal provides the final paint scheme worn by KLM's fleet of Boeing 737-400s. For other uses, see, Second Braniff Airlines logo, ca. Orange/Ochre. Green/Light Green. [13], Braniff opened the "Terminal of the Future" at Dallas Love Field in late December 1968 and the Jetrail Car Park people mover system in April 1970. Package express and air freight service was added to the list of Braniff services on September 1, 1929, and included Dallas Love Field.[3]. However, the return flight was delayed several hours for thunderstorms in the area. This was the same for Western, National and Continental.[1]. Braniff ceased operations on May 1213, 1982, and Eastern took over the routes earlier than the planned June 1, 1982, commencement of service date. Braniff International Airways - Fleet. Although, Braniff was considered a low-cost carrier it still possessed a seasoned and unionized work force with medical and pension plans, which were the same overhead costs as the larger trunk carriers. The airline was established by Continental and other regional shareholders in the former U.S. Trust Territory and started operations on May 16, 1968, as Air Micronesia, hence the nickname and callsign "Air Mike". It's been more than three decades since Braniff International Airways grounded its fleet of 62 brightly colored aircraft, bringing a sudden end to a Dallas icon and upending the lives of its . These planes were the "quick change" (B727-100C) model, with a large freight loading door on the left side just aft of the flight deck. The varied fleet included both the Boeing 747SP and Concorde . Dubbed, the last airline maverick, Lawrence oversaw the carrier's rise from a $100 million a year in revenue company to more than $1.4 billion a year in revenue at his retirement. 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